Aug2013_ELECSA Satisfaction Survey
Customer Satisfaction Survey shows a welcome for Electrical Safety Register
The majority of ELECSA contractors think that the Electrical Safety Register is a positive move for the industry. According to the latest Customer Satisfaction Survey results, 79% of you welcome the register and over two-thirds of you are already promoting it to your customers.
However, some of you are waiting for more customer awareness of the register before you will promote it. Over half of those not promoting the ESR are not doing so because they feel the general public don’t know about it.
“It’s encouraging that contractors generally think the Electrical Safety Register is a good idea,” says ELECSA’s Business Development Manager, Sarah Fry, “but it’s also clear that they would welcome more awareness among the public of the register and the importance of electrical safety. Thankfully, the Electrical Safety Council’s publicity campaign is seeking to address this lack of awareness.”
This year’s Customer Satisfaction Survey also showed that contractors are, once again, happy with the services ELECSA provides.
Over half of you (56%) have been registered with us for more than 3 years. This is an 11% jump on last year and shows that you welcome the ongoing support that ELECSA can provide you as your business grows.
You’re also happy with the services we provide, with the overwhelming majority rating us highly for customer service, technical helpline and assessment. A whopping 96% rate the technical assessments as professional and fair, 94% think our customer service is friendly and supportive, and 87% find the technical helpline easy to access. However, you would like to see a better range of goods available in the online shop.
This year, contractors are more optimistic about the future and there are signs that the economic downturn has reached its peak. More of you feel you will have about the same volume of work over the next 12 months as this year and 32% of you expect to get more work, which is a slight increase on last year. Having said that, rising costs and late payment from customers are the big issues you’re faced with.